Marketing & Branding Projects

As part of my role, I contributed to multiple marketing and branding efforts by:

• Creating and launching a monthly webinar series, expanding company reach.
• Designing and optimizing marketing materials, including social media graphics, email campaigns, and presentation decks.
• Utilizing AI tools for content automation, streamlining the creation of promotional materials.
• Developing lead magnets, such as downloadable guides and proposal decks, to support client acquisition.
• Managing social media content and engagement strategies, leading to an increase in audience interaction.

Utilized AI tools to automate marketing content creation and maintain brand consistency.

Key Contributions:

• Integrated AI-generated copywriting for emails, blog posts, and promotional content.
• Designed AI-assisted graphics and brand assets for a cohesive digital presence.
• Optimized marketing workflows, reducing content production time.

Developed high-value downloadable resources to generate leads and support client acquisition.

Key Contributions:

• Designed informative guides, checklists, and industry reports as lead magnets.
• Created custom proposal decks and sales presentations for potential clients.
• Integrated lead magnets into email campaigns and landing pages.